Two great tastes, why didn't anyone put them together sooner?
If you remember, MartyBrodeur was spotted at a NASCAR race back in August. It was a culmination of one of the oddest looking marketing ploys the NHL has ever seen. This time, the drivers struck back as NASCAR driver Patrick Carpentier (who?) showed up at a game in Montreal. The Habs even trotted out Guy Lafleur Himself to give the guy a jersey. Turns out George Gillette, Habs owner, is sponsoring Carpentier's car in the Nextel Cup.
Are these the first signs of a world in which hockey and NASCAR live happily side by side? No. Oh, God. Please, anything but that!
Thanks to loserdomi for the tip.