If you thought things could not get any better for the folks at NHL HQ, well, you were dead wrong. The Globe and Mail has delivered some interesting news, which may leave folks around the league pinching themselves. Apparently, the TV ratings for yesterday's Winter Classic were the highest for a nationally televised regular season hockey game in the United States since at least the turn of the millennium. And of course, remember that the Stanley Cup Finals last June received just under a 1.0 rating.
Personally, I'm still waiting to see how the NHL is going to screw this up. After so much success, it's almost natural that something should go wrong. But I'm not holding my breath. I'll stick to my snide remarks and Star Wars references, thank you very much.
NBC exceeded audience expectations for its coverage of the Buffalo outdoor game on New Year's Day by earning a 2.4 overnight rating (percentage of the potential U.S. audience tuned in).
Sources said an American network has not produced an audience of that size for an NHL regular season game since the Fox Sports telecasts in the 1990s.